The Sport Effect


In Cologne, Gamescom is the biggest trading show and festival dedicated to gamification. On the 2020 edition of Gamescom, over 335,000 visitors welcomed the “next wave of entertainment.” The journey will continue, and in 2021, players are ready to play and explore new realms. For a better gaming experience, you must have the best devices and graphics cards. 

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What are the benefits of exhibiting and participating? 

  1. Gamescom is the world’s largest digital media festival, as well as a global forum for enterprise and innovative products in the computer-based video gaming industries. 
  2. The entire video game industry, from large multinational companies to small country-specific labels, has backed it.
  3. It attracts a global range of exhibitors, tourists, and media; it serves as a gathering place for the whole gaming industry, from developers to publishers, media, specialty retailers, and customers. 
  4. Over 335,000 people from 88 countries had fun discovering new places. 
  5. With over 31,500 trade guests, it is an extremely effective business forum.
  6. Gamescom is a one-of-a-kind trade show and exhibition showcase with a compelling supporting schedule and stunning side events – 130,000 fans shook the Gamescom city celebration, resulting in an outstanding domestic and foreign media echo.

What will be different at Gamescom 2021? 

Gamescom 2021 will use the advanced digital resources built for the event to turn into a blended case after the show was forced to switch to a completely virtual environment in 2020 given the seriousness of the COVID-19 pandemic. In 2021, the critical in-person interaction at Messe Cologne will be supplemented by a multitude of online deals, making the world’s largest gaming display even more available and expanding its international scope.

Who would you run into there? 

Epic Games International, Google, Microsoft, and Warner Bros. Entertainment were among the global leading companies participating in the most recent Gamescom. Gamescom was also attended by a number of eSports vendors and professional game makers. Hardware developments in the computer-based video industry were highlighted by companies such as Asus Computer, DXRacer Marketing Europe, Razer, and Trust Gaming.


Gamescom 2021 will be a combination of interactive and virtual activities, with the teams hoping that stringent protocols to avoid the spread of COVID-19 and low viewership will enable the show to reclaim at least some of its previous glory.

Location and Timing:

The event will take place from Wednesday, August 25 to Sunday, August 28 at Cologne’s Koelnmesse site, and will be followed by developer event Devcom on the Monday and Tuesday before. The event space will still encompass Halls 5 through 10, but there will be a limit to how many people will be in – room at any given time. There will also be a digital queuing system, where attendees must reserve unique schedules to try out the new game demos.

Closing thoughts:

The global presence is one thing that is projected to improve drastically. Many who have attended Gamescom before recognize that the industry chambers are packed with pavilions reflecting almost every country imaginable, from the big Overseas countries to developing South American markets, and even the profitable Asian gaming marketplaces.